HYBRIDEX

A Research Project on Hybrid Experiences


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Disney Appmates

App Toys 3Disney Appmates is a line of Cars 2 (2011) themed toys and a free iPad app. Players place the toy car on the iPad and then, by turning the car, control a virtual version of it cruising around different landscapes, presented from a top-down view. 

An “appcessory” game from Disney, Appmates consists of toy cars themed around Pixar’s Cars 2 and a free game app downloadable for iPad. The toy cars are “driven” across the top of an iPad: the user holds the car in the center of the screen while the scenery races by. The toys interact with the Appmates app through special pads at the bottom of the cars. There is no need for any other accessories or installations beside the app, as the app recognizes the pads and activates as soon as the toy is placed on it. (The game, however, can be fooled by placing fingers in the same spots, and driven without the toy.) Headlights and different optional accessories appear on screen around the toy, as if they were really attached to it. The game is based around different locations from the Cars movies and lets players drive around courses, complete missions and collect special hubcaps which can be used as virtual currency to by virtual items in the game.